How many photos does a NYC Real Estate Agent need to effectively market a listing online?
- Chastity
- Jul 4, 2015
- 1 min read
The general sweet spot for the number of photos needed to effectively showcase a home is between 10-15. However, listing sites vary in the amount of photos allowed, along with the quality and size, and every home is unique and different. But what exactly do we need to effectively showcase a home in order to generate online views, potential buyer leads, and ultimately MORE SELLERS calling to hire you to sell their property. Let’s take a look at a 3 bedroom house around the boros:
Must have images:
Front / exterior
Back yard
Entrance / Foyer
Living Room
Dining Room
Kitchen – these usually generate 2 images
Master Bedroom
2nd Bedroom
3rd Bedroom
Master Bathroom
Extras:
Family Room
Basement
Laundry Room
Additional Bathroom
Custom closets [if empty or sparsely filled]
Unique outside spaces
Neighborhood imagery
You want potential buyers to get a feel of a home, but still leave leave them with the feeling of wanting to see more – IN PERSON. One photo per room will suffice. Your vanity photo which is the thumbnail image displayed on every listing site, including your agency’s website should be AMAZING and it should intrigue potential buyers, which leads to more online views, which turns into more open house visits and more phone calls.
Side Note: A SMART current home owner/potential seller will review your past listings to see the type of marketing imagery you use. So, your past listings could definitely make or break your future deals.
Tips for great photos:
De clutter the space
Clear and crips images
Watch those verticals
Well lit
Properly composed
Add a little creativity, but don’t go overboard
Showcase the best features
Don’t show too much
Don’t show too little
Good luck. Have fun. And feel free to comment below with any questions.
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